Ogilvy on Advertising
Ogilvy on Advertising – The best e-book ever on advertising – Candid and indispensable primer on all aspects of advertising from the man Time has called “the most sought after wizard in the business…
Ogilvy on Advertising – The best e-book ever on advertising – Candid and indispensable primer on all aspects of advertising from the man Time has called “the most sought after wizard in the business…
Design: Portfolio Self promotion at its best Featuring a curated collection of approximately 300 exquisite designs, along with essays from designers in the field about the essence and importance of a good portfolio design, *Design: Portfolio *contains mini-workshops that dissect several featured projects and highlight the effectiveness of exceptional design treatments from around the world. Designers will
The 22 Immutable Laws of Branding How to Build a Product or Service into a World-Class Brand This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding. Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about
The best book for Branding Yourself. How to use social media to invent or reinvent yourself…
The Story of the Bauhaus The Story of the Bauhaus through the 100 personalities, designs, ideas and events that shaped this monumental movement. Now 100 years old, the Bauhaus still looks just as fresh today as it did when it began. It was a place to experiment and embrace a new creative freedom. Thanks to this
Digital Design Theory Digital Design Theory bridges the gap between the discourse of print design and interactive experience Digital Design Theory bridges the gap between the discourse of print design and interactive experience by examining the impact of computation on the field of design. As graphic design moves from the creation of closed, static objects to the